LANDSPEED PRODUCTIONS

Louise Ann Noeth is a storyteller known for taking complicated subjects and making them entertaining while educating. You are glad you spent the time reading her words.

Founding LandSpeed Productions in 1984, the firm offers:

• Creative Writing
• Photography
• Public Speaking
• Public Relations
• Film & TV Consulting
• Stock Library
• Fine Art
• Graphic Design

Ms. Noeth’s award-winning writing and photographic works have been published around the world in several languages. From the New York Times to Sports Illustrated and countless television shows and news reports contributions, her client list is diverse, thought-provoking and for the most part — fun.

Dubbed, “LandSpeed Louise” (LandSpeed Louise) decades ago, she concentrates on land speed racing, mesmerized by amateurs, common folks who do extraordinary speed deeds by designing, building and driving the fastest cars, trucks and motorcycles on earth.

A fancy moniker for what she does is “photojournalist”, but she prefers “storyteller.”

“I want people to be comfortable, become effusive when they venture into my stories and come away with something useful for the time spent,” explains Noeth.

Unlike most journalists, writers, photographers, artists, and publicists who focus on only one, or perhaps two disciplines, LSL noticed that she could get editors to give her more assignments if she could provide words and pictures — photographed or drawn.

“The hard part was convincing them that I could deliver quality in both areas, because my skills came from ‘on-the-job training’,” she adds, “I’ve never had any formal, academic training, just an overwhelming abundance of enthusiastic curiosity and I’ve discovered that, occasionally, I can whup a hot shot PhD in this news game. I create solutions.”

After several years of touring North America as a professional auto racer campaigning a 250 MPH jet dragster, and currently shares the 458MPH World Land Speed Record with her TEAM Vesco teammates. she became a member of the Fourth Estate when she was hired by Petersen Publishing Company in 1979. As the first female editor-in-chief of any of the firm’s automotive publications, she produced:

HOT ROD Industry News
SEMA Show HOT ROD Hotline

and was a member of the development team for:

HOT ROD Nationals
CAR CRAFT Nationals

Eschewing the corporate life, LSL has been freelancing the past 25 years producing:

investigative
technical
feature
historical
assignments for a wide array of:

magazines
newspapers
book publishers
racing teams
entertainers
corporate clients
Her column, Fuel For Thought, appeared monthly in the GoodGuys Gazette for 12 years providing readers with an insiders view of land speed racing that has captured numerous peer-reviewed accolades through the years.

She is wrote the critically acclaimed, award-winning “Bonneville Salt Flats: The Fastest Place On Earth” in print for 11 years and enjoyed seven printings. She has also authored several other books, with the latest being the pictorial "Bonneville's Women of Land Speed Racing" that showcases more than 350 women, ages 16 to 80, who have set more than 1,000 land speed records only since 1972 when they were FINALLY allowed to drive in competition.

Noeth serves a judge for the Society of Professional Journalists, was Chief Judge for International Automotive Media Competition as well helping a variety of hobbyist photography groups and county fair contests.

As one of few women auto writers/racers in America, her moniker “Landspeed Louise” is well-deserved and hard-earned. She has served on several auto industry technical committees developing self-regulating guidelines in tires, suspension, emission controls and contributed to regulatory discussions with the Secretary of Energy in Washington, D.C. that resulted in a shift in national policy. Comfortable and competent behind the wheel of any car, or truck, she is also an accomplished motorcyclist, licensed pilot and blue water sailor.

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